Marketing as a cause of the global crisis
Alexey Kudrin, IlmarRimsevich, Stanley Fisher, Dmitry Medvedev, Vladimir Filat, George Soros. What do you think is common between all these people? No, this is not the six leaders on the…

Continue reading →

Effective business development paths
Recently, two words have become fashionable and popular among businessmen: to pump and pump. And these are not just words, but business development paths. The words are similar in appearance…

Continue reading →

How to build a profitable business
The goal of any businessman is to have a profitable business. In order to build such a business, you need to know what profit is inherently. It seems that everything…

Continue reading →

Effective Ways to Boost Profits

There are a million tips on how to increase profits. However, despite this, up to 95% of businesses operate with minimal profit or even loss. The bottom line is that not all methods are effective for specific businesses. The question is to choose exactly the methods that are suitable for a particular business. If they are picked up incorrectly, you cannot see the profit.

How to increase profits

There is no magic wand that can be waved to increase profits. Increasing profits is a serious job, for the implementation of which it is necessary to possess special knowledge and technologies. If there is no time and desire to master them, then it is advisable to outsource the increase in profit to specialists, which, incidentally, is inexpensive.

Business studies have shown that there is a problem preventing good profit, which is typical for 90% of businesses. If eliminated, then 90% of businesses can easily increase profits, and quickly enough. Universal advice on how to increase profits can be found below. Hundreds of companies from many countries of the world have already used it.
I am engaged in the creation of sites. It seems that there are clients, but the income is literally a little higher than the costs, so the debts are constantly increasing. It seems that a little more, a little more and come out for a good profit, but more than two years have passed and this did not happen. I understand that you need to either increase profits or close the business. I don’t want to close. How to increase profits? What do you advise?

Valera

A similar question is addressed to me quite often, so quite representative statistics have accumulated. Based on my experience, I can say that in 90% of cases the reason for a situation like yours is the egoism of businessmen. Very often businessmen use the business for self-affirmation, although normally the business serves to solve customer problems.

The bottom line is that the client turns to businessmen to solve his problem and pays them money for it. Businessmen naturally subscribe to solve it and take money for it. They begin to solve the problem, but in 90% of cases they do everything as they need, and not as the client needs. In fact, businessmen do not so much solve the problem as they engage in self-affirmation.

Sometimes, in 10% of cases, what businessmen offer is suitable for customers, and they are satisfied

Sometimes, in 10% of cases, what businessmen offer is suitable for customers, and they remain satisfied. However, in 90% of cases, the client remains dissatisfied and launches a negative word of mouth. Accordingly, the answer to the question of how to increase profits lies in getting rid of selfishness and starting to listen to customers, starting to focus on their real needs.

The second reason for insufficient profit is that businessmen very often do not know the real needs of customers, therefore they do not offer the product that they really need. For example, website developers often believe that customers need websites. In reality, customers need customers whom they will receive through the site, not the sites themselves.

To meet the needs, you first need to understand what customers need.

Thinking that customers need sites, a businessman makes an advertisement in which he reports that he makes sites. However, no one needs sites, so none of the potential customers reacts to the offer. Seeing the lack of interest in his proposal, the businessman believes that he just advertises a little and invests even more in advertising and all to no avail.

You must understand that the customer is not ready to pay for what the businessman can offer and never pays for it. He is ready to pay only for the satisfaction of his needs, for the implementation of his ideas. To satisfy needs, you first need to understand what customers need. To understand this, a businessman considers below his dignity, therefore, he never deals with this.

As you probably understood, the answer to the question of how to increase profits is simple. You just need to get rid of egoism and develop marketing thinking in order to understand customers well. One of the ways to independently develop marketing thinking is the marketing legram. You can also turn to specialists in order to undergo training in marketing immersion.

Types of consulting for advanced businessmen
There are different types of consulting that a businessman can use if he needs it. In general, a businessman is a person who can do everything himself, absolutely everything, so…

...

The right start of your own business
The right start to your own business is to find a promising idea. A good idea is a guarantee of a successful business. Most businesses go bankrupt in the first…

...

A powerful and effective business formula
A business formula is a way to make money. There are many options to make money now. Each of them requires a different amount of investment, gives a different result…

...

How to sell a startup and get rich
You can sell an idea only if you translate it into a project or, in other words, a startup. So the potential buyer will be able to get a visual…

...