Effectively combating employee burnout
Burnout of employees is a natural process that is laid down by nature itself. Sooner or later, any fire, if you do not throw firewood in it, begins to die…

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How to establish export to rich countries
The strategy of exporting to rich countries is a clear answer to the question of how to sell to such regions and countries as Europe, USA, Canada, Australia, China and…

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How the principle of the invisible hand of the market works
The principle of the invisible hand of the market is a term coined by the Scottish economist and one of the founders of modern economic theory, Adam Smith, to explain…

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How to sell a startup and get rich

You can sell an idea only if you translate it into a project or, in other words, a startup. So the potential buyer will be able to get a visual representation of her. If you propose a “bare idea”, then it is unlikely to interest anyone, if only because it is not clear how you can make money on it. It is also not clear what costs should be incurred and it is not clear whether someone needs this idea and the product that will be created on its basis. Continue reading

Marketing as a cause of the global crisis
Alexey Kudrin, IlmarRimsevich, Stanley Fisher, Dmitry Medvedev, Vladimir Filat, George Soros. What do you think is common between all these people? No, this is not the six leaders on the…

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The right start of your own business
The right start to your own business is to find a promising idea. A good idea is a guarantee of a successful business. Most businesses go bankrupt in the first…

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Marketing as a business philosophy
Marketing as a business philosophy is the norm for a modern businessman. This is due to the fact that getting an effective business is now possible only through marketing. Such…

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Where to find customers for big sales
Where to find customers is the issue that most worries businessmen. They think about it an average of 50 times a day. A businessman wakes up with the thought of…

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